Into The Wild 186. Beyond Picture-Perfect: An Inside Look at Momfluencer Culture with Sara Petersen
Hey you wild women!
My next guest is the author of one of my favourite Substack newsletters, In the Pursuit of Clean Countertops. Sara Petersen is a freelance writer based in New Hampshire. Her essays about feminism, domesticity, and motherhood have appeared in The New York Times, Harper's Bazaar, The Washington Post, InStyle, Glamour, and more. Her first book, Momfluenced, explores motherhood through the phenomenon of mommy influencer culture and what we might learn from it.
In this episode, we talk about how patriarchy is woven into our everyday lives (whether we know it or not), why the childcare system is broken, and how mothers carry the burden of most parenting.
In this episode, you will learn about:
- Sara's new book, Momfluenced
- An inside look at mommy influencer culture
- How gender norms continue to shape our maternal identities
- The balance between authenticity and curated content
- Redefining motherhood in the age of social media
What it means to be a wild woman:
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Rejecting and questioning the norms.
Mentions:
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Sara's Book: Momfluenced
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