Membership Geeks Podcast with Mike Morrison

391 - Becoming Less Hands On In Your Membership Business

Apr 3, 2024
Explore the challenges faced by membership owners as their business grows, and learn practical tips on how to become less hands-on. Discover strategies for delegating tasks and empowering teams, streamlining processes, and creating self-serve resources for members. Embrace the shift from hands-on to hands-off management to foster sustainable growth and support within the community.
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ADVICE

Delegate By Hiring Trusted Community-Facing People

  • Grow a team and delegate responsibilities to reduce hands-on load.
  • Hire moderators, content creators, and support staff who share your vision and empower them with clear expectations and trust.
ADVICE

Automate Routine Processes With The Right Tools

  • Automate repetitive membership tasks like onboarding, content scheduling, and billing reminders.
  • Choose membership and email software that supports sequences and failure-handling so you can set-and-forget routine communications.
ADVICE

Create Self-Serve Resources And Let Peers Step In

  • Build a searchable knowledge base and FAQs so members self-serve before contacting support.
  • Encourage peer support in forums and use strategic stalling to let members answer questions first.
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