“Every 30 seconds on this planet, IMAGE Skincare sells a vitamin C product” - Building a Global Brand with Janna Ronert

For our first Tech Powered Luxury podcast episode of 2026, our host Ashley McDonnell sits down with IMAGE Skincare founder Janna Ronert

Problem first wins. IMAGE Skincare started with rosacea and built for outcomes, not aesthetics. Relief creates loyalty and group chat recommendations.

Credibility before scale. Clinical proof is real distribution currency, especially when competing with Big Pharma budgets.

Luxury skincare equals results plus a great experience. If it works but feels or smells bad, people stop using it. Sensory equals compliance.

Innovation and relationships are the building blocks. Constant reformulation keeps products modern, and in person education builds trust. The ultimate KPI is repeat purchase because it worked.

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