The Game with Alex Hormozi How to Change Your Life | Ep 939
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Jan 28, 2026 A fast-paced take on trade-offs and decision-making in life and business. Clear examples show why choices force sacrifices. Discussions challenge fear of failure and reframe worst-case scenarios. Conversations probe happiness, genetics, and why upside often hides in uncertainty. Final push to act, embrace risk, and keep trying.
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Be Conscious About What You Trade For
- Be explicit about the trade you're making and what you expect to gain from it.
- Avoid unconscious trades that leave you with neither enjoyment nor progress.
Judge Trades By Your Context
- Evaluate purchases and choices by matching cost to personal context; what’s foolish for one may make sense for another.
- Decide based on your goals, not other people's judgments.
Costs Feel Realer Than Upside
- People know the costs of a trade but undervalue the uncertain upside, making bets on themselves rare.
- Recognize that costs feel guaranteed while upside is probabilistic and often underestimated.
