Dolphin CEO on Creating 'Doc Busters'

Bill O’Dowd, CEO of Dolphin Entertainment, shares insights on creating 'Doc Busters,' innovative spectacle documentaries that are redefining content in today's media landscape. He discusses the company's record revenue and strategic partnerships, particularly with IMAX. O'Dowd also dives into the evolving trends in marketing and how social media influencers are transforming consumer engagement. The conversation highlights fresh opportunities in the documentary market and the importance of adapting to shifting content consumption habits.