If Books Could Kill

BONUS: Conservatives vs. Pride Month

58 snips
Jul 6, 2023
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INSIGHT

Misinformation Fuels Backlash

  • The Bud Light backlash stemmed from misinformation; the partnership was a single social media post.
  • Dylan Mulvaney received a commemorative can, not a widely available product, unlike other sponsorship partners.
INSIGHT

Bigotry Drives Outrage

  • The conservative outrage lacks nuance beyond Dylan Mulvaney being trans.
  • There's no reasonable argument; it's pure bigotry against a trans person's visibility.
INSIGHT

Boycott Effectiveness

  • This boycott has been unusually effective, likely because Bud Light is easily replaceable.
  • Competitors like Miller and Coors saw increased sales during the Bud Light boycott.
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