My guest for episode 65 of The Startup Playbook Podcast is Jason Lim, the General Manager of York Butter Factory (YBF) and Director of National Innovation Precint, Hoist.

Jason joined Melbourne based Venture Capital Fund, Adventure Capital over 5 years ago, providing funding and resources for startups to scale and grow.

Since then, Jason has been at the centre of the Victorian startup ecosystem through his role at the York Butter Factory, helping to drive the local community and fostering connections and collaborations between startups and corporates.

Along with his role at YBF and Adventure Capital, he is also the Director of Hoist, a new innovation precinct at the Australian Technology Park in Sydney which is a partnership between YBF and Mirvac. The partnership will bring together various communities, corporate partners, incubators and accelerators at the Locomotive Workshop in the ATP, providing a collaborative workspace.

In this interview we cover a range of topics including; overcoming a culture of risk aversion, building diversity from the grassroots, playing to your strengths, building effective teams and the importance of having role models.

PLAYBOOK MEDIA – Growth through Data-Driven Storytelling

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