
The Pexapark Podcast Inside the Rise of Storage with Tom Thunell of Tyba
Nov 27, 2025
Tom Thunell, co-founder and CEO of Tyba, shares insights from the forefront of the battery storage market. He discusses the implications of ERCOT's upcoming real-time co-optimization and its impact on storage revenues. The conversation dives into how storage is becoming the primary driver of investment in the US, particularly post-IRA. Tom also highlights the rise of large behind-the-meter deployments and the need for IPPs to adapt their strategies to manage these evolving portfolios effectively. Don't miss his tips on navigating the complexities of the storage landscape!
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Storage Requires End‑to‑End Tools
- Tyba began with long-term simulation tools for development and later added day-to-day asset optimization as customers reached operations.
- Tom says this evolution reflects storage's distinct lifecycle from renewables underwriting to active trading.
ERCOT's Real‑Time Co‑Optimization Gamechanger
- ERCOT will roll out real-time co-optimization of energy and ancillary services every five minutes, favoring flexible resources.
- Tom believes this will create trading opportunities and may inspire other ISOs to value flexibility more highly.
Lower Prices But New Trading Paths For Storage
- Real-time co-optimization may lower average energy prices but unlocks novel day-ahead ancillary services trading and minute-by-minute arbitrage for batteries.
- Tom argues storage will be least impacted and best positioned to exploit dynamic, flexible markets.
