The Food Chain

What's the point of cookbooks?

4 snips
Jan 9, 2025
Joanne Molinaro, a food blogger and author of the Korean Vegan Cookbook, teams up with Doris Cooper, the Editor-in-chief at Simon Element. They tackle the enduring appeal of cookbooks in a digital age flooded with free recipes. Molinaro shares her journey from passion to publication, while Cooper reveals what publishers seek in successful cookbooks. The duo explores the nostalgic and cultural significance of cherished cookbooks, emphasizing their emotional connections and stories that transcend mere recipes.
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ANECDOTE

Books for Cooks

  • Eric Treuille, co-owner of Books for Cooks, cooks lunch for customers from different cookbooks daily.
  • He curates his cookbook selection, prioritizing usefulness and rejecting celebrity chef books.
ADVICE

Resisting Cookbook Fads

  • Resist cookbook fads and focus on quality over quantity.
  • Eric Treuille advises against buying too many cookbooks at once to avoid feeling overwhelmed.
ANECDOTE

Lazy Makoti's Success

  • Mogau Seshoene struggled to publish "The Lazy Makoti" as publishers saw no market for Black South African cuisine.
  • Her persistence and a meeting with the right people led to a bestseller that resonated with a previously overlooked audience.
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