Brandon Carter: KingKeto - The Michael Sartain Podcast

Jul 27, 2022

Brandon Carter, one of the original fitness YouTubers with over 770,000 subscribers, discusses topics like the keto diet, the evolution of YouTube, the power of SEO, growing real followers, his upbringing in Chicago, the importance of prenuptial agreements, differences in testosterone levels between men and women, the role of comparison in self-improvement, the unacceptability of being broke, finding success through mentorship, and navigating feelings of inferiority and criticism.

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ANECDOTE

Father's Rise And Fall Shaped Him

Brandon's father built a multi-million dollar business but later lost the wealth and died by suicide.
The arc taught him that acquiring money isn't enough; you must manage and sustain it.

ADVICE

Use Prenups To Protect Leverage

Get a prenup to protect downside and retain leverage in a relationship.
Protecting assets prevents losing frame and being financially coerced.

INSIGHT

Monogamy Requires Active Incentives

Long-term monogamy isn't an evolutionary given; it requires active maintenance and mutual incentives.
Successful pair-bonding depends on both partners choosing to stay, not coercion.

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Brandon Carter (IG @KingKeto) is one of the original fitness YouTubers with over 770,000 subscribers. He's the creator of the KingKeto brand and the High Ticket Trainer program.

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Michael's Men of Action program is a Master's course dedicated to helping people elevate their social lives by building elite social circles and becoming higher status. Click the link below to learn more: https://go.moamentoring.com/i/2

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Subscribe on Youtube: https://www.youtube.com/user/MichaelSartain

Listen on Apple Podcast: https://podcasts.apple.com/us/podcast/the-michael-sartain-podcast/id1579791157

Listen on Spotify: https://open.spotify.com/show/2faAYwvDD9Bvkpwv6umlPO?si=8Q3ak9HnSlKjuChsTXr6YQ&dl_branch=1

Filmed at Sticky Paws Studios: https://m.youtube.com/channel/UComrBVcqGLDs3Ue-yWAft8w

0:00 Intro 1:01 King Keto 1:57 You can curse here 5:13 **The riches are in the niches 6:16 Ketosis explained 8:23 Ketones vs Glucose 10:13 Evolution of YouTube 11:00 Elliot Hulse 13:31 SEO 15:14 *YouTube shorts 17:08 ***100,000 real followers 19:42 ***Nick Kosmin 20:50 **Tai Lopez 22:00 ***I am a whore to what works 24:19 ***Social media is fake but the money is real 24:57 Grew up in Chicago 26:01 ***The first time I had a gun put in my face 26:53 Military school 27:18 ***Growing up in the 90s 29:30 *First time I saw a rich family 30:48 ***I took the SATs on LSD 33:01 Howard University 34:54 Howard Business School 35:51 ***$3 mil a year, father's suicide 38:19 ***Losing all your money 40:36 ***Wealth vs High Income 41:16 ***Prenuptials 42:37 ***56% chance 44:14 *Jay Cutler 45:29 *Consumerism 47:15 **Romeo and Juliet 48:07 ***Cinderella, Soulmates, The Secret 49:39 Lose the frame, Batman 51:07 **Willingness to walk away, marriage proposal 53:47 *Relationship advice 56:05 ***Bi-sexual women, being completely honest 57:18 The cheating is the lying 58:04 The benefits of not being a player 59:15 **High libido 1:00:19 ***Testosterone and human evolution 1:01:57 **Comparing yourself to other people 1:03:49 *Would she have flaked on me? 1:05:46 ***Kill the meat 1:06:48 **Getting cheated on, belong to the streets 1:07:49 ***Bought a social media following 1:10:32 ***You're not going to change human behavior 1:12:32 **Red Pill 1:14:03 Find a way to win 1:14:40 **Is Brandon a narcissist? 1:16:33 **Confidence comes from competence 1:17:22 How to sell 1:18:26 ***When my dad killed himself 1:20:11 ***Being broke is unacceptable 1:24:00 Making other influencers millions 1:26:09 Roger Bannister, Michael Johnson 1:28:26 The learning has stopped 1:30:08 Andrew Tate 1:30:42 Greg Doucette criticism 1:35:23 **Blowjob 1:37:46 Car keyed 1:38:20 Social media 1:40:07 I don't think there are that many scams 1:41:46 Outro