Google's Helpful Content Update: Explained

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Today we're talking about the Google Helpful Content Update and what it means for content.

Here's the top takeaways:

• Google released an update called the helpful content update which could impact your website's search engine ranking.
• Helpful content is defined as content that satisfies the search intent of the user, is well written, and is informative.
• You can make your content more helpful by writing for human beings instead of search engines.
• Pay attention to what questions people are asking you and create content related to your niche.

A few things we've learned...

• Creating content that is helpful to your audience will also help build trust with Google and other search engines, making it more likely that your website will be seen as a trusted authority.
• Product reviews, images, videos, and links are all ways to create helpful content that demonstrates your expertise.
• Structuring your content in an easily digestible format will also help search engines understand your website's purpos

Text me your questions or comments!

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 Hey, Shopify store owners! (Especially if you're selling on Etsy, too!)

Here's a quick question: Are people actually finding your products on Google?

If SEO feels confusing, overwhelming, or like something you'll "get to later", this is for you.

I'm hosting a free, seven day Shopify SEO challenge that breaks it down into simple, doable steps.

No tech headaches, no fluff. Join us at aise

 Hey, Shopify store owners! (Especially if you're selling on Etsy, too!)

Here's a quick question: Are people actually finding your products on Google?

If SEO feels confusing, overwhelming, or like something you'll "get to later", this is for you.

I'm hosting a free, seven day Shopify SEO challenge that breaks it down into simple, doable steps.

No tech headaches, no fluff. Join us at

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