Everyday AI Podcast – An AI and ChatGPT Podcast

EP 198: Midjourney V6 - What's new and producing powerful ad creatives

Feb 1, 2024
Guest
Rory Flynn
Rory Flynn, the founder of Systematiq AI, specializes in integrating AI tools into creative processes. He dives into the latest advancements in Midjourney, which is reshaping the landscape of advertising. Rory highlights how detailed prompts enhance AI-generated artwork and the significance of visual consistency in marketing. He demonstrates the power of AI for hyper-localized ad campaigns and emphasizes the importance of cultural nuances. The discussion unveils the balance between innovation and ethical standards in the evolving world of AI-generated content.
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ANECDOTE

Making Money with AI Art

  • Rory Flynn uses AI to quickly create print-on-demand shops in 20 minutes as an example of monetization.
  • He emphasizes using AI tools within existing business processes for faster content creation and enhanced presentations.
ANECDOTE

Creating Scroll-Stopping Ads with AI

  • Rory Flynn created a mock Marc Jacobs ad campaign with subtle motion using Midjourney and RunwayML.
  • This demonstrates how AI can create scroll-stopping social media visuals quickly and affordably.
ADVICE

Process for Creating AI Ads

  • Use specific, screenplay-like prompts in Midjourney to achieve detailed, cohesive brand assets.
  • Combine Midjourney with tools like RunwayML, Magnific, and Topaz Labs for motion and upscaling.
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