Joining our podcast today is on of our past SEO students, Rachael Woods from Woods MarCom. She specializes in bringing her clients the best data-driven marketing strategies. Of course Abbey's nerdy SEO self was thinking, “Heck yes, bring on the data!”

In this episode, we talk about the importance of a customer research strategy and how it can impact where you spend time marketing your business. As always, we promise to remove the jargon and give you some simple strategies to get started. Let’s dig in together and start thinking differently about our 2024 marketing strategy.

Links Mentioned In This Episode:

Show Notes: https://duocollective.com/blog/customer-research-strategy

Instagram: https://www.instagram.com/duoonairpodcast/

#97: How To Market Your Business With Data in 2024