Apparently, I have developed something of a reputation for telling it like it is. Students and my friends know that they can expect me to give to them straight.

Sometimes that might come across a little harsh, and it’s not everyone’s cup of tea, but I think there’s value in giving (and getting) no BS answers. I’ll be honest about what you can expect, what I think you’re doing right, and where I think you need to pivot. And it’s up to you to take that and make your own decisions about how it applies to you and your business.

This month, I’m going to share some of the biggest hard truths that one-to-two person branding agencies need to learn. Once you accept them, it will unburden you from so many challenges and you’ll be able to move forward with more ease.

Today, I’m starting with five hard truths that most business coaches won’t tell you about marketing.

Tune into this episode to hear:

What every killer offers needs
The truth about what “free” marketing costs
The thing you need to have before spending any money on ads
Why you do not need to chase trends trying to go viral on social media

Resources:

Ep 215: Telling It Like It Is: Hard Truths About Marketing