Holly Smith, Chief Marketing Officer of P.F. Chang’s, is focused on reconnecting one of the restaurant industry’s most recognizable brands with modern diners. As a marketing leader, she blends storytelling, digital engagement, and data-driven strategy to keep the brand culturally relevant.

Watch now to learn how Holly Smith is rethinking restaurant marketing, why engagement matters more than followers, and how P.F. Chang’s plans to stay relevant with modern diners.

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• TOAST - All-In-1 Restaurant POS: https://bit.ly/3vpeVsc

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First 90 Days on the Job of P.F. Chang’s Chief Marketing Officer