65: Structure Helps My Creativity with Paula Rizzo

Mar 11, 2020

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Paula Rizzo is an Emmy Award winning television producer, author, speaker, media trainer, and strategist. As a former senior health producer for the Fox News Channel, she produced health, wellness, and lifestyle segments with a range of top experts. A media veteran for nearly 20 years, Paula also worked in local news in New York City as a producer for WCBS and WPIX. Today, she works with experts, authors, and entrepreneurs on how to position themselves for media, build their lists, engage customers and fans for their brands, books, and businesses. She created the productivity site ListProducer.com and is the best-selling author of Listful Thinking: Using Lists to be More Productive, Highly Successful and Less Stressed. Her next book, Listful Living: A List-Making Journey to A Less Stressed You was published in 2019.

As a best-selling author and Emmy-award winning television producer for nearly 20 years, Paula started in local news media in New York City and later produced health, wellness, and lifestyle segments with a range of top experts. She was at the top of her field and had written her first book. The book and affiliated activities began to gain attention. Paula decided after a successful career in television production to put her energy in some new directions. Today, she coaches experts and executives to perform better on camera and produce their own videos. Paula is the co-creator of Lights Camera Expert, an online course for entrepreneurs, authors and experts to learn about how to get media attention. A veteran speaker, Paula's presented at the Mass Conference for Women, New York Women in Communications, and the National Association of Professional Organizers.

In this episode we discuss:

Paula shares how she has always been a curious person and how that led her to journalism and broadcasting.
She always wanted to be a writer but had no idea she would eventually write books about list-making.
Paula had a fun and challenging journey to achieving an Emmy Award for TV production.
She worked at Fox for over 10 years and loved covering health on the dot com segment, she learned a lot.
The transition from Fox to working for herself was gradual but eventually became very compelling when staying in her job was going to hold her back from achieving her personal business goals.

Links:

Books mentioned in this episode:

“Listful Living: A List-Making Journey to a Less Stressed You” by Paula Rizzo.
“Listful Thinking: Using Lists to Be More Productive, Successful and Less Stressed” by Paula Rizzo.

Other Resources:

Learn more about Paula’s course: “Lights Camera Expert!”

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