253: Why Being a Good Person Isn’t Always Enough | Lowell Crabb

Lowell Crabb is the Founder and Principal of Drive Wealth Advisors, an independent wealth advisory firm specializing in serving business owners, corporate executives, and high net worth individuals. Lowell is based out of Utah, and is a graduate of BYU. I hope you enjoy learning from Lowell Crabb today.

In this episode we discuss the following:

• While private wealth management operates in the financial world, it’s also deeply psychological, which worked out well for Lowell given his undergraduate degree.
• I especially appreciated Lowell’s insight about the two ingredients required for trust: ethics and competence. When he lost an early client, it wasn’t because the client questioned Lowell’s integrity or intentions. The hesitation came from uncertainty about Lowell’s experience and ability. Just being a good person wasn’t enough—we also have to demonstrate that we can deliver results.
• I also enjoyed Lowell’s emphasis on playing the long game, not only in business but in life.