Clients from Content Creator Advice: What To Listen To And What To Ignore
22 snips
Aug 16, 2023 Ex-dentist-turned-creator Kieran Drew shares ideas on making an impact and income through writing online. The podcast covers email marketing, sales strategies, regrets in building a business, the importance of focus and spending money, impactful courses, actionable content, and the significance of writing for high impact.
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Stop Being Everywhere Early
- Focus on one platform and one audience channel early instead of spreading thin across many newsletters and social platforms.
- Expand later from a strong single-channel base to transfer audience more easily.
Paid Newsletter Versions Failed
- Josh experimented with paid versions of his newsletter and found paid extras rarely perform well.
- He learned people want different products, not simply more of the same newsletter content.
Test Ads; They Can Help Readers
- Don't delay monetization assumptions; test classified ads or relevant offerings early because they can serve your audience and pay.
- Survey readers before assuming they hate ads; Josh found 90% were okay with ads or would buy one.