Marketing spend....it's not enough. Philly and Ken talk about the vitamin company that they're working with.

Marketing spend....it's not enough. Make sure you measure what you spend on to get the right return on investment. (ROI) Be clear on what your goals are. Philly talks about #marketinggoals and loading up the funnel with opportunities for sales to convert. #mathtomarketing

Philly and Ken talk about the vitamin company that they're working with. What happens when you build a plan, and they change their minds...the team talks more cannabis and Shopland Health's insight cannabis/cbd episode.

Kenny talks about his ADD. Philly wants to do a joint session together next year at Global Pet. Philly wants to get Kenny in front of a lot of owner operators.