Masters of Scale

How redefining boundaries drives performance, w/former Unilever CEO Paul Polman

Dec 7, 2021
Paul Polman, former CEO of Unilever, shares insights from his tenure where he transformed the company by emphasizing sustainability and long-term growth. He discusses the importance of redefining boundaries to invigorate teams and drive performance. Polman highlights how shifting corporate purpose from short-term profits to societal impact can lead to greater accountability and success. His experiences underscore that true change requires not just a focus on mission but also on the boundaries that shape behavior within organizations.
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ADVICE

Return to Roots

  • Study your company's history to rediscover its original values and purpose.
  • Paul Polman used this approach at Unilever, finding inspiration in Lord Lever's vision.
ADVICE

Stop Quarterly Reporting

  • Focus on long-term value creation, even if it means short-term market disapproval.
  • Paul Polman stopped quarterly reporting at Unilever, causing an initial share price drop.
ADVICE

Purpose-Driven People

  • Build a purpose-driven company by fostering purpose-driven individuals.
  • Personal sustainability translates to company sustainability.
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