
The Distribution by Juniper Square Beyond the Maple Eight: Canada’s $4T Opportunity - Katie Fasken - Founder & Managing Partner - August Advisors
Feb 24, 2026
Katie Fasken, founder and managing partner of August Advisors who raises Canadian institutional capital, explains why Canada is more than the Maple Eight. She maps a ~$4T opportunity across pensions, provincial nuances, and private wealth. Conversations cover real assets, infrastructure definitions, GP-led continuation vehicles, and how managers win Canadian LPs on coast-to-coast roadshows.
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Canada Is A $4 Trillion Opportunity Beyond The Maple 8
- Canada’s pension market is roughly $4 trillion not just the Maple 8, revealing a much deeper pool of institutional capital.
- About 550 unique institutional investors exist and many mid-sized pensions ($3B–$70B) make meaningful $50M checks into lower mid-market funds.
Travel To Win Trust In Canadian Roadshows
- Do commit to in-person travel across Canada because LPs value face time and local engagement.
- Katie uses a litmus test: will the GP founder fly to Winnipeg — willingness to travel signals seriousness and builds trust.
Expect Shorter Dispersed Canadian Roadshows
- Canadian roadshows are shorter and more dispersed than US ones, typically 2–3 days with fewer meetings per day.
- Mid-size pensions usually have dedicated teams (PE, RE, infra) and can act as strategic partners for continuations and co-invests.
