30 Minutes to President's Club | No-Nonsense Sales

#545 - How to Build 11 High-Reply Prospecting Plays You Can Run Today | Prabhav Jain ft. 11x

15 snips
Feb 5, 2026
Prabhav Jain, CEO of 11x and builder of AI-driven outbound tools, shares how to scale prospecting with signal-based personalization and AI agents. He outlines themed outreach hooks, varied email structures, and plays like review-led and career-progression outreach. Practical, quick-to-run prospecting plays and how to train AI like a junior SDR are highlighted.
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ADVICE

Use Themed Personalization To Earn Opens

  • Use themed personalization (alma mater, sports) to earn opens and create a human narrative hook.
  • Smoothly segue from personal hook to a clear business problem before pitching a solution.
INSIGHT

Personalization Works If You Can Segue

  • Personalization can be non-business if you can craft a natural segue to a business message.
  • Combining personal and business hooks opens a much larger personalization pool than business-only signals.
ADVICE

Mine Reviews For Actionable Pain Signals

  • Use signal-driven hooks like specific negative reviews to call out real friction without shaming the prospect.
  • Frame the problem as an opportunity and offer a concise value outcome (e.g., +40% conversions).
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