I Don't Have Competition with CuzzinJustin

Competition doesn't exist at the small business level. Not really.

Justin reflects on his years as a competitive overlay specialist at BrightEdge, where he parachuted into deals to defend against competitors and win new logos for enterprise SaaS. He knew every competitor's product, roadmap, and weakness.

But running a small agency? Completely different.

The big leagues have competition. AWS vs Azure vs GCP. Entire teams positioned for competitive overlays. Strategic defense. Retention plays.

Small business? You're either the right fit based on emotion, vibe, and values, or you're not. And the people doing similar work aren't competitors. They're strategic partners.

We should be leveraging each other's networks. Sharing stages. Co-authoring content. Joining podcasts. Growing together.

Customer success isn't about parachuting in at the last minute to save a deal. It's the work that happens every single day. The pursuit of mastery. The energy. The vibe. The alignment of values.

Topics covered:

• Competitive overlay roles in enterprise SaaS
• Why competition doesn't exist at small business level
• Strategic allies vs competitors in agency world
• Customer excellence happens every day, not at the 11th hour
• Why customers choose you based on vibe and values
• Leveraging networks and growing together
• Big league competition vs small business alignment

If you're building a business or running an agency, this episode reframes the entire conversation.

Competition is for the big leagues. For the rest of us, it's about strategic allies and shared growth.

────────────────────────────────LISTEN ON ALL PLATFORMSSpotifyhttps://open.spotify.com/show/1V4SjmlnG2sntDnck8UrGWApple Podcastshttps://podcasts.apple.com/us/podcast/strictly-from-nowhere-a-podcast-experiment-by-cause/id1804380172iHeart Radiohttps://www.iheart.com/podcast/269-strictly-from-nowhere-a-po-315649122/YouTubehttps://www.youtube.com/channel/UCWAstEyCK6YsKVTTRsQr37wSUPPORT THE SHOWPatreonhttp://patreon.com/StrictlyFromNowhereCONNECT WITH USLinkedInhttps://www.linkedin.com/company/strictly-from-nowhereWebsitehttps://strictlyfromnowhere.com────────────────────────────────FOLLOW JUSTIN ABRAMS | @cuzzinjustinLinkedInhttps://www.linkedin.com/in/cuzzinjustin/Instagramhttps://www.instagram.com/cuzzinjustin/Xhttps://x.com/cuzzinjustinTikTokhttps://www.tiktok.com/@cuzzinjustinFacebookhttps://www.facebook.com/cuzzinjustin24Websitehttps://www.cuzzinjustin.com────────────────────────────────FOLLOW MIKE RISPOLI | @mike_rispoli_ctoLinkedInhttps://www.linkedin.com/in/michael-rispoli-cto/Instagramhttps://www.instagram.com/mike_rispoli_cto/Xhttps://x.com/michael_rispoliTikTokhttps://www.tiktok.com/@mike_rispoliWebsitehttps://michaelrispoli.com/────────────────────────────────CAUSE OF A KIND | @causeofakindWebsitehttps://www.causeofakind.comLinkedInhttps://www.linkedin.com/company/cause-of-a-kindInstagramhttps://www.instagram.com/causeofakind/Xhttps://x.com/causeofakindTikTokhttps://www.tiktok.com/@causeofakindNewsletter Signuphttp://eepurl.com/gcc-yjNewsletter Archivehttps://us16.campaign-archive.com/home/?u=847ea1526d6523a41ef1eb5a5&id=48d53e9627────────────────────────────────OPEN SOURCE PROJECTSCodeDojohttps://github.com/Cause-of-a-Kind/code-dojo-coreOCR Ruby GEMhttps://activestorage-ocr-demo.fly.dev/────────────────────────────────COMMUNITY INITIATIVESLong Island Technologistshttps://www.longislandtechnologists.comhttps://www.linkedin.com/company/long-island-technologists-networkinghttps://www.instagram.com/longislandtechnologists/────────────────────────────────Fin Forecasting - Never Lose Money On A Project Againhttps://www.finforecasting.comhttps://www.linkedin.com/company/fin-forecasting────────────────────────────────Brought to you by Cause of a KindA boutique software development and startup studio from Long Island, New YorkStand up. Show up. Build.