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Joining Apple
- Tim Cook left a secure job at Compaq to join Apple, a struggling company at the time.
- His decision was driven by Steve Jobs' vision and unconventional approach, defying conventional wisdom.
Working with Jobs
- Working with Steve Jobs was liberating due to his direct approach and trust in his team.
- Decisions were made efficiently, avoiding bureaucratic processes, and promoting a sense of empowerment.
iPhone's Success
- The iPhone is the most successful consumer product in history, with over a billion units sold.
- This represents approximately one iPhone for every seven people on Earth.


