What is The Value of Views? Plumbing Influencer Shares

Guest:
Leon Garrett – Owner, Kenco Plumbing & Drains (New Hampshire)

Guest Links:
Website: https://www.kenconh.com/
Instagram / TikTok / YouTube / Facebook: @KencoPlumbingNH

This episode breaks down how a fast-growing plumbing business can use short-form content as real business leverage, not vanity metrics, and why views become a form of currency when they translate into relationships, credibility, and brand opportunities. It covers Leon Garrett’s path into the trades, how content creation became a serious growth lane once Kenco launched, and what actually changes when you start getting consistent traction—brand partnerships, event invites, creator collaborations, and long-term relationships that open doors outside your local market. The episode dives into what makes content perform in the trades (satisfying visuals, strong first-three-second hooks, repeatable formats, and smart “remix” strategies), why reposting and re-cutting winning footage is a cheat code most contractors ignore, and how to balance content with fieldwork by building processes and getting help capturing better angles on real jobs. It also tackles the reality of negative feedback, staying authentic without getting derailed by comments, and why disciplined consistency beats chasing viral spikes. Overall, this is a tactical roadmap for plumbers who want to build visibility that compounds into reputation, opportunity, and long-term business advantage.