Marketplace Morning Report

Population growth in the U.S. is slowing

10 snips
Mar 26, 2026
Carla Javier, Marketplace reporter who covered the pawn shop economy on-site. Nancy Marshall-Genzer, Marketplace reporter who breaks down Census Bureau population estimates. They discuss slowing U.S. population growth, sharp metro declines along the U.S.-Mexico border, shifting domestic migration toward Sun Belt cities, and the surge in pawn shop activity as people borrow more.
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INSIGHT

Nationwide Population Growth Is Slowing

  • U.S. population growth slowed sharply from July 2024 to July 2025 according to Census estimates.
  • Metro growth fell from ~1% to ~0.5% driven largely by a big drop in net international migration, hitting 310 of 387 metros.
INSIGHT

Border Cities Face Big Declines

  • Border metros saw dramatic population declines in places like Laredo, Yuma, and El Centro.
  • Census data show immigration fell in nine out of 10 U.S. counties, reflecting large regional variation at the border.
INSIGHT

Falling Immigration Weakens Workforce Replacement

  • The main driver of slower growth was a large decrease in net international migration.
  • That matters because the U.S. relies on immigrants for young workers and Social Security contributions amid falling birth rates and retiring baby boomers.
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