The Game with Alex Hormozi Solving 6 Scaling Problems | Ep 969
15 snips
May 12, 2026 Six real-world scaling bottlenecks are dissected with blunt, practical advice. Topics include why inbound and outbound sales must be separate, using price increases to hire premium talent, building redundancy with better hires, choosing and doubling down on the right sales channel, leveraging networking for lead flow, and when to kill low-return lines to chase bigger opportunities.
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Raise Prices To Afford High Level Talent
- If you want to scale without more personal hours, be willing to trade short-term profit to hire higher-level talent.
- Use raised prices to create cashflow to recruit talent and accept paying more for future growth.
Use Premium Pricing With Teeth To Hire Backups
- Increase prices 20–40% and offer a strong guarantee to fund redundancy and hire backups so you can stay above the business.
- Use the guarantee to signal confidence: refund profit if you fail to meet timing or quality promises.
Outreach To Create More Whale Partners
- Stop relying on a few wholesale clients for leads; start proactive outreach to other HVAC or partner firms to become a supplier and build leverage.
- Bring in jobs yourself to reduce dependency on ‘whale’ partners.
