Why creativity is necessary for innovation and how to channel your own creativity are 2 of the topics of discussion on this week's episode of "The Innovation Engine" podcast. Michael Gelb joins us to discuss his soon-to-be-published book, Creativity on Demand: How to Ignite and Sustain the Fire of Genius. Michael is the world’s leading authority on the application of genius thinking to personal and organizational development. He is an acclaimed speaker and the author of 14 books, including How to Think Like Leonardo da Vinci.
