The Game with Alex Hormozi

Old must die for the new to live... | Ep 107

Feb 21, 2019
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INSIGHT

Old Model Guarantees Stagnation

  • The existing business vehicle often fails to scale because it doesn't deliver enough value to reduce churn.
  • Letting a broken model continue guarantees stagnation rather than growth.
ANECDOTE

Food-Prep Pricing Shift That Cut Customers

  • A food-prep entrepreneur raised prices and switched to weekly recurring packages, then lost two of three customers.
  • The change freed capacity and made full-time viability possible under the new model.
ADVICE

Change Pricing To Make The Business Viable

  • Do not cling to legacy pricing or fulfillment that prevents profit at scale.
  • Change pricing, packaging, and fulfillment even if short-term customers leave.
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