Twenty Thousand Hertz The State of the 20K Multiverse™
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Feb 9, 2026 A behind-the-scenes chat about turning a sound podcast into a video series. Stories include filming on the Jeopardy! and SNL sets and touring Walt Disney Imagineering’s archives. There are trips to Australia for Bluey’s sound and music sessions, plus a private acoustics tour of the Sydney Opera House. The conversation covers production logistics, industry connections, and why video and audio require different approaches.
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Platform Reach Shapes Story Strategy
- Dallas shifted to video because social platforms reach vastly larger, algorithm-driven audiences than podcasting alone.
- He treats podcast, YouTube, and social as distinct channels optimized for different storytelling strengths.
Practice On Camera Before Going Live
- Practice the medium before publishing so you can be comfortable on camera and find the right tone.
- Treat video like another storytelling craft and experiment until you know what to release.
How Jeopardy! Opened Its Doors
- Dallas connected with Jeopardy! through a book-publisher chain that led to Ken Jennings and then Carlos Torres.
- He filmed on the Jeopardy! set and learned producers later asked to limit some trade-secret details.