The Aperiam Podcast CES 2026 Download
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Jan 21, 2026 Erica Chriss, an Adtech and media executive, shares firsthand insights from CES 2026. She discusses the newfound momentum in AI, spotlighting innovative home habitats and transformative ad tech with real case studies. The conversation touches on the blending of traditional and modern experiences, as well as agencies stepping up to orchestrate AI solutions. Erica highlights practical examples where AI and consumer insights sparked sales growth. The trio emphasizes the importance of human connection amid these rapid changes and the evolving landscape of advertising.
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Orchestrate AI Tools For Brands
- Help brands stitch multiple AI tools into coherent architectures instead of selling isolated point solutions.
- Agencies should position themselves as system orchestrators that integrate creative, measurement, planning, and activation.
Brands Will Deploy AI Creative
- Major consumer brands are willing to run AI-created creative at scale, signaling mainstream adoption.
- The Smirnoff Super Bowl spot illustrated AI creative moving from tool to deployed campaign.
Show Not Just Talk With Agentic Workflows
- Move from talking about standards to demonstrating agentic workflows with real spend and measurable outcomes.
- Get 'water through the pipes' by running real campaigns that prove agentic buying works.