Ep 66 - Creating Experiential Design Exclusively for STRs with Kate Shaw and Besty Moyer

Sep 6, 2021

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GUEST'S BIO
Kate & Betsy are the co-founders. While both help with all aspects of the business, Kate’s expertise and experience lies more in the Airbnb industry, while Betsy has an interior design background. Kate also operates a full-time Airbnb business called Riley and Besty co-owns an interior design business called The Estate of Things. Kate and Betsy have been best friends for a long time, but after Betsy was diagnosed with cancer for the second time, their relationship dynamic changed. Kate became a caretaker and a huge source of support for Betsy, using the experience she gained working in marketing for health and diet brands to assist Betsy in following a medically necessary, extremely strict diet. While Betsy was going through chemotherapy, the two friends began to view life differently and discovered a newfound sense of purpose and joy in one of their favorite hobbies--decorating and designing Kate’s Airbnb rental houses.

HIGHLIGHTS OF THE EPISODE
04:00 Kate Shaw and Betsy Moyer introduction and background
05:27 How Kate and Betsy started in the STR industry
09:46 Kate and Betsy's business dynamic
15:30 Kate and Betsy talk about their team
17:53 What is an experiential design
21:28 Kate and Betsy vision for their business
23:03 Kate talks about her STR business operation
26:33 Kate shares about her STR units
29:30 Target market in Joshua Tree
30:15 Acknowledgments to Kate and Betsy
30:57 Where can people connect with Kate and Betsy
31:39 Kate and Betsy's #1 secret to success with STR

NOTABLE QUOTES
"This is your business. Design it the way you want it to work for you." - Mike Sjogren
"Our only goal is to have fun." - Kate Shaw

CONNECT WITH THE GUEST
Kate Shaw: Instagram | Linkedin
Betsy Moyer: Instagram | Linkedin

The Estate of Things

https://theestateofthings.com/

Retreat Airbnb
https://www.instagram.com/retreatairbnb/
https://byretreat.com/

CONNECT WITH THE HOSTS

https://linktr.ee/the_airbnbguy

Emanuele Pani: Clubhouse | Instagram | Facebook | Linkedin

FREE MASTERCLASS TRAINING - https://www.strsecrets.com/masterclass

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