The Espresso Hour

How To Generate 100+ Viral Content Ideas In 30 Minutes

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Oct 7, 2022
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ANECDOTE

Moving to Miami

  • Instead of "moving to Miami", write about "moving to Miami with a dog".
  • Add specific details like driving routes, shipping issues, to become uniquely qualified.
INSIGHT

The Power of Specificity

  • Specificity attracts a niche audience.
  • Readers engage when they see themselves reflected in your writing.
ANECDOTE

Farmers Market Example

  • Attract farmers market vendors by writing specifically about them.
  • General business advice won't resonate as well as targeted insights.
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