156: Post Mortem of Our Free Challenge + Launch of Our Flagship Program

Today, we’re talking about the launch baby! The breakdown, the numbers, the data and the takeaways. For the second time this year we did our Five Days To Launch challenge and there were some major hiccups going into it! In total, we spent $20,427.64 on this launch and we made… drumroll… $126,716, in just three weeks! Although we spent way more than anticipated and didn’t reach our $200,000 target, this was still our biggest launch of the year!

But a launch just happen and the money certainly doesn’t just fall into your pocket. There is so much work that goes into making a launch happen. There is a lot of learning curves, risks and unexpected surprises that will get thrown at you. We had a lot of roadblocks along the way of this particular launch and we’d like to share these with you today. Learn from our mistakes, take everything with a pinch of salt and get ready for takeoff! Take a listen.

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