MadTech Daily: UK Social Media Use Falls as Video Apps Rise; Australia Ad Spend Falls 3% YTD as Nine Olympics Boosts Streaming 22.5%

 On today’s MadTech Daily we cover UK social media use falling as video apps rise, ad spend in Australia dropping 3% year-to-date despite a 22.5% streaming boost from the Nine Olympics, and WPP Media launching ‘YouTube 5K’.