Curious Minds at Work CM 317: Eric Zimmer on How to Change
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Apr 18, 2026 
Eric Zimmer, a behavioral science writer and coach who studies practical change, shares bite-sized strategies for lasting shifts. He explains low-resistance, consistent actions and the idea of choice points. He contrasts internal work with structural habit design. He explores emotion, self-talk, moderation, and finding meaning in ordinary moments.
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Start With Low Resistance Small Actions
- Do choose low resistance actions you can actually start and do consistently over time in the same direction.
- Eric Zimmer defines this as "little by little": small doable steps done repeatedly so momentum and self-belief build.
Choice Points Reveal Changeable Moments
- Insight: Choice points are the exact moments to analyze why you made an unwanted decision instead of overanalyzing your whole personality.
- Examining thoughts, feelings, and self-talk at that moment isolates changeable mechanisms.
Writing Through Self Doubt With Small Prompts
- Anecdote: Eric used self-doubt while writing his book as a choice point test and talked himself through it instead of grand affirmations.
- He asked, Do I know I can't write well? then nudged himself to start the session anyway.
