The Cyber Go-To-Market Talk podcast for cybersecurity sales and marketing teams 106: Momentum Cyber’s Cybersecurity Almanac 2022
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Today’s topic is all about Momentum Cyber’s Cybersecurity Almanac 2022.
Momentum Cyber is an investment bank that deals with only cybersecurity companies and is headed by Dave DeWalt.
If you’d like to read the Almanac yourself, it is available for download on their website (momentumcyber.com), but today, I will be giving you my 5 key takeaways.
- The cybersecurity space is more crowded than ever
- There's a huge growth in financing activity right now
- Public markets value growth over margins, by quite a lot
- The Almanac includes interesting facts such as amount of money going into companies and stock
- Product Lead Growth is growing and continually getting established
There were also some quick interesting takeaways such as how ransomware isn’t going away anytime soon, the skills shortage continues to be a problem, and how in a world where things are interconnected - 3rd party risk is a big thing.
Tune into today's episode where we expand more on these 5 takeaways as well as go more into detail about the interesting facts found within this year’s Almanac!
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