The Vital Side Podcast 35. How to Share Your Story & Message with the World with Cait Ross
Do you have a big, bold message you are ready to share with the world? Are you craving a new, more fun, and effective way to reach more people to grow your business or personal brand? Look no further than…your "Signature Talk". This week, Cait dives deep into how you can share your message (you know, the one you are so passionate and lit up by). She dives deep into sharing one of the most effective and powerful strategies for connecting with your future clients, partners & communities. Cait shares her personal story of how she sourced, created & delivered her first PAID keynote opportunity in 2017. By tuning in, you'll learn the core components of a magnetic Signature Talk that leaves your audience, clients, or community wanting much more from you.
Show Notes:
-Cait's journey and experience with burnout as the catalyst to start her business and begin her expert speaking career
-Leveraging your relationships and how to uncover the 1 opportunity that will change your business & life
-How Cait delivered her message and shared her personal story of navigating burnout in her first keynote talk in 2017
-What is a "Signature Talk"? + how to use a Signature Talk to propel you forward in your business & entrepreneurship journey
-The importance of using non-verbal communication to make your message more impactful (hint: 93% of communication is non-verbal)
-Why the first ten seconds of your talk are the most important part of your entire talk
-The recipe for creating lasting emotional & mental connection with your audience: connect with their hearts first through storytelling, then their minds through powerful & action-oriented education, and finish by connecting with their hearts once again
-How to use SPARQ to start and end your talk
-The power of the pause and honing your delivery skills
-Tips for to designing & using the visual components of your Signature Talk
-Get on the waitlist for Cait's June announcement – where she will announce a new way to support you in sourcing, creating & delivering opportunities to deliver your very own Signature Talk and to help you become a more powerful speaker
Resources:
-Speak On Stages - Announcement Waitlist
-Cait's Instagram: @caitrossco
-Lindsay's Instagram: @myvitalside
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