Getting Things Done Ep. 346: High Level Executive Coaching
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Jan 21, 2026 
Ana Maria Gonzalez, a master trainer for the David Allen Company, and Daniel Burd, an experienced GTD coach, delve into high-level executive coaching. They explore how GTD enhances productivity and fosters clarity among leaders. Daniel highlights techniques that deliver measurable gains in efficiency, while Ana Maria discusses the importance of tailoring coaching to individual needs. They reveal how addressing common obstacles like meetings and emails can transform executive performance, and how managing personal projects brings balance and reduces stress.
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Use Small Gains To Sell GTD
- Ask executives how much a small productivity gain would matter to them to surface motivation for GTD coaching.
- Use concrete percentage gains to make benefits tangible and compelling.
The Cold Shower That Proved Coaching
- Daniel brought a coach to Brazil expecting to already know GTD and got a 'cold shower' when his system was reviewed.
- That experience convinced him of coaching's value to fix subtle but impactful system errors.
Personalized Tweaks Unlock GTD Value
- One-on-one coaching reveals personal pain points and allows tailored fixes rather than generic instruction.
- Coaching uncovers existing strengths and helps tweak habits into a smoother system.
