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Sales Professionals: Optimize Your Time. Optimize Your Life. Part II

The Advanced Selling Podcast

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Is There a Comfort Zone in the Process?

There seems to be different types of comfort zones in what you're saying though. First thing is people have comfort around the process that they've always used They've always done it a certain way. We then have comfort in the subject matter Which in this case was bringing up money. If there's something we don't want to talk about that's risky for us that we are afraid to go there There's a comfort zone issue there third area might be comfort of results.

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