#499: On today's episode we are joined by Sabeena Ladha. Sabeena is the founder and creator of DEUX, a a raw cookie dough brand that is vegan and gluten-free. Under Sabeena's direction DEUX has skyrocketed and become a massively succcesful brand. On today's show Sabeena discusses how she identified a niche market, disrupted an established category, and changed career paths and how you can to.
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