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Become an Effective Data Storyteller | Brent Dykes

The Artists of Data Science

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What Aristotle Can Teach Us About Persuasion and Story Telling

Aristotle's appeals are very relevant to data story telling. Athos is really the sea credibility, and so if we think of data story telling, that's really important for us. And then there's pathos, which is the mute, the emotional appeal. You know, emotion is really to narrative. That's what we do all day with the data and the insights that we share. The last appeal that that aristotle canhylid was ciros. And that's really the arcitune moment.

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