This Is Success cover image

BuzzFeed and Huffington Post founder Jonah Peretti: How I turned an Instant Messenger bot into a $1.5 billion media empire

This Is Success

00:00

Are Banner Ads a Good Idea?

It seemed like you gas were the first to capitalize on facebook in a really meaningful way. What was your thought process around seeing the trend of everything going to distribute it? I mean, the main thing, i think, we figured this out through za frank. And then looking around at the industry, started to real that all all these publishers are based on banner advertisements.

Play episode from 19:33
Transcript

The AI-powered Podcast Player

Save insights by tapping your headphones, chat with episodes, discover the best highlights - and more!
App store bannerPlay store banner
Get the app