Web design agency owner, brand strategist and marketer Damian Vallelonga shares how his agency implements a “content and copywriting first approach” to building websites.
In This Episode
00:00 - Introduction
04:11 - Greeting to Damian
05:09 - Graphic evolution
06:50 - Words are key
11:12 - More value
16:28 - Showcase services
18:27 - Clarify client needs
23:23 - Convincing the pushback
23:57 - Marry design to content
26:11 - Big copy mistake
28:13 - Be a translator
29:54 - Easily understandable
33:44 - Collaborating
36:56 - Strategy that convinces
39:09 - Should change metrics
42:14 - Design in layers
45:29 - Limiting page count
48:37 - Audit frequently
51:09 - Copy network
54:51 - Design excitement
57:18 - Listen over talk for gold
58:51 - The key question
1:01:29 - Design isn’t priority
1:04:12 - Focus on one thing
1:06:32 - Final thoughts
1:10:57 - How to stick out
Get all links, resources and show notes at:
https://joshhall.co/194
