GTM Live cover image

20 - Scaling to $50MM ARR with Justin Welsh

GTM Live

00:00

The Power of Content Marketing

In in like, 20 15, i made a decision that creating content was the most important thing in any business. And so all the stuff that we'e try and produce, were trying to get mine share. We have fun with it, don't get me wrong. But we recruit like people wanting to work there because they saw us,. "i think that's the easiest and most efficient way to do it," he says.

Play episode from 01:09:16
Transcript

The AI-powered Podcast Player

Save insights by tapping your headphones, chat with episodes, discover the best highlights - and more!
App store bannerPlay store banner
Get the app