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Geoff Lewis, Co-Founder of Bedrock Capital: In Search of Narrative Violations

The Pomp Podcast

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Uh Narrative Violation

Narrative violation is a term used to describe companies where there's just no narrative around them. Early on the business initially started off in the oil and gas industry as a marketplace for labor, which was sort of ignored in terms of the popular narrative. So it's this idea of um, you know most popular narratives are often true, but people often believe they're more true than they are.

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