
They Wasted $80 Billion On This
The Joseph Carlson Show
00:00
Costco CEO Eats the $1.50 Hot Dog
Joseph recounts Costco CEO's hot dog stunt, price promise, and why it beats competitors on value and PR.
Play episode from 28:28
Transcript

Joseph recounts Costco CEO's hot dog stunt, price promise, and why it beats competitors on value and PR.