Core AI-first question: automate or not?

When Ori Eldarov started Offdeal, he wasn't thinking about AI as a productivity hack. He was thinking about what it would take for a small team to compete with firms that had been doing this for decades. Thirteen people. Nearly $10 million in their first full year. This founder-first take was recorded during our October AI Founders Masterclass, before agentic workflows entered the mainstream conversation. The technology has moved fast but the principles remain the same.