The Greatest Company in Silicon Valley, Right?

The communicator is an example of amazing device. But like, how do you onboard the customer the first time when they've never seen anything like that? You can't sell a smartphone to somebody who's never used a cell phone. And I think that's why our product resonates so well. It's like, we didn't try to boil the ocean. We just play games in the living room with friends and family. And we optimized everything around that.