Swish launched less than a year ago with a simple promise: hot food in 10 minutes. It's already raised 16 million dollars, with another 30 to 35 million reportedly on the way.
But the giants who tried this before — Zomato, Zepto, Swiggy — have all stumbled, scaled back, or shut down. The problem isn't the idea. It's the math. Small order sizes, a lack of dedicated riders and razor-thin margins.
Swish and its investors thinks it has an edge the others didn't. But can a one-year-old startup crack what India's biggest food delivery companies couldn't?
Tune in.
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